Kasisto is changing the relationship between banks and their customers. KAI, their conversational AI platform, powers conversations across all channels and makes getting your banking done as easy as texting a friend.
Even though KAI has an advanced pedigree in conversational AI, when you look at the playing field everyone sounds the same.
How can we get banks to understand that Kasisto is leagues ahead of the competition?
We reinforced that, unlike the competition, KAI has been proven in production for millions of users in multiple countries. We used the concept of relative choices to create custom icons, diagrams, and animations that made it easier for users to quickly grasp how having conversations powered by a single AI brain surpassed other disjointed solutions on the market.
After creating an emotional connection, facts & statistics led the way for the rational brain to agree that Kasisto makes sense for banking.